CharityStars
The first project to have transformed
charity fundraising in Europe.
Group 10 Copy Created with Sketch.
The project
Unforgettable experiences, unique keepsake and goodwill.
CharityStars is an international platform which gives anyone the possibility of acquiring objects or experiences with celebrities and at the same time collaborating with more than 200 charities.
New look,
new challenges
Three years after the launching, CharityStars felt the need to make a jump ahead by repositioning their own brand on a higher level.
A complete
experience
The work of redesigning has taken 4 months and it has got all channels involved, both desktop and mobile. This has been possible thanks to the analysis and focus group that enabled us to identify the key elements to renew the style and the available user experience.
An increasingly
advanced technology
One of this project's strengths is represented by the live bidding app, available for tablet, android and used in the main Gala dinners around the world.
Betting wherever,
whenever
Any good auction platform needs an app capable of offering a completely unique user experience. To the last bid!
Custom icons
An entire line designed from scratch of custom icons made of light and sophisticated strokes consistent with the new style of the platform.
Branding
We have been dealing with the planning and design of the new framework for CharityStars
Technological
engine
This is the technological set we have selected to be developed throughout the entire project.
Platform & Mobile App
Live a dream. Make a Change